How to create a social media calendar with ChatGPT
Use AI to help you create a winning social media strategy
Some people love it, some endure it, and some hate it but use it anyway. It doesn’t matter which camp you are in. I am sure you would agree that a social media presence is important for your business.
Today I will cover the steps and prompts to use to get a social media calendar from ChatGPT.
Let’s get social. 💃
🤨 Is social media important tho?
Umm, yes! There are several reasons to be on social. Depending on your goals, your industry, strategy, etc. you may have a different approach to social (and how deep you go), but not being present at all makes your business look out-of-touch or unapproachable.
Here are the top reasons to be on social:
Lead or Sales Generation
*The reason I marked 3 and 5 is that even if you are not proactively posting on social, chances are your customers are, and they will talk about you or look for support on social. You best be around so you can manage your reputation and respond.
For our purpose today, the important part of the list above is for you to know which of these goals you want to achieve with social. We are going to use that in our prompt coming up.
🏆 Well-crafted AI prompt for a social media calendar
The other parts you need before sending your prompt to ChatGPT (or Bard or Claude) are the following:
A little knowledge about your audience
Brand voice (are you trying to be professional, authoritative, funny, etc.)
The content type you are comfortable with or have the ability to produce (videos, images, text only)
🏁 Example prompt to use for a social media calendar
Armed with your goals and the info above you can now ask ChatGPT for help with this prompt:
What’s really impressive here is that based on the parameters I gave ChatGPT in my prompt, it made a few decisions:
It excluded Twitter, probably because it’s fast-paced and requires more frequent posting.
It excluded Tik Tok and Instagram, most likely because they are visual and not text-based.
It limited the number of weekly posts since my prompt said to do the bare minimum.
It prioritized LinkedIn because office managers and doctors running their own clinics are most likely there.
It gave templates to use to give your posts an authoritative feel.
The key takeaway is to take the time to give ChatGPT more context and guidelines to work with to get better responses!
Try it, and tag me or GPT Hacks on your posts. I would be happy to engage and reshare your content.
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