How to create a startup pitch deck with ChatGPT 🚀

In our last article, we used ChatGPT to come up with startup ideas. Today I’ll take this further and show you how to go from an idea to a pitch deck ready for investors.

I am going to use one of the ideas we came up with last time and walk through the steps to create the pitch deck.

Our idea:

AI-powered contract analysis: A subscription-based platform that helps businesses review and analyze contracts using AI, enabling them to identify potential risks, optimize terms, and expedite the negotiation process.

For the deck, I am going to use the same template I used when I raised an Angel round for Money Minx. Let’s start! 🚀

Pro Tip! I highly recommend you use the same discussion in ChatGPT instead of starting a new one for each prompt. This will give ChatGPT more context to use as you work on each slide.

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Cover Slide

We need a name, a tagline, and a logo.

Cover Slide Prompt

Please help me brainstorm a name for my AI-powered contract analysis startup. The name should:

1. Be related to contracts, agreements, or terms
2. Work for a SAAS company
3. Feel modern and fresh
4. Hint at the AI or technology aspect.
5. Be easy to remember and pronounce.
6. Be brandable and flexible enough for future expansion beyond contract analysis.

Also, please suggest a short and catchy tagline for the startup.

Within minutes I ended up with Contract Hive - Empower Your Contracts with AI.

For the logo, I used MidJourney and came up with the icon below.

Here’s the MidJourney prompt I used:

minimalistic vector logo in the shape of a document, simple shapes and lines, blocky, modern, two tone --no background, text, shadows, realistic photo details --v 5

Problem Slide

We lead with the problem the startup is going to solve. This will frame the conversation.

Problem Slide Prompt

Write a problem statement that I can use in a pitch deck for the following startup:

Contract Hive is a startup that helps businesses review and analyze contracts using AI, enabling them to identify potential risks, optimize terms, and expedite the negotiation process.

The response from ChatGPT is good but long:

I’ll keep this as a speaker note and use a shorter version for the slide:

Solution Slide

How are you going to address the problem?

Solution Slide Prompt

Please provide a concise solution slide text for my pitch deck, lightning the key benefits of Contract Hive.

Contract Hive is a startup that helps businesses review and analyze contracts using AI, enabling them to identify potential risks, optimize terms, and expedite the negotiation process. The problem we are solving is: Companies waste countless hours on manual contract review and negotiation, resulting in missed opportunities and increased costs.

Product Slide

For the product slide, I am going to ask ChatGPT for 10 key product features that solve the problem mentioned earlier. In practice, you would then create mocks of the app that display these features and be clear on what is built vs. what is coming soon.

Product Slide Prompt

Please provide 10 key product features for a product slide text for my pitch deck, highlighting how our product solves a problem and how we differentiate from our competition.

Problem we are solving: Companies waste countless hours on manual contract review and negotiation, resulting in missed opportunities and increased costs

Solution: Contract Hive's AI-driven platform streamlines contract management by swiftly identifying risks, optimizing terms, and accelerating negotiations, empowering businesses to save time, reduce costs, and seize opportunities more effectively.

Take the results and modify them to fit your product and vision. Out of the 10 examples from Chat GPT, I made some slight changes and ended up with these features:

1. AI-Powered Risk Detection

2. Intelligent Term Optimization

3. AI Negotiations Engine

4. Compliance Monitoring

5. Collaboration Tools

6. Advanced Analytics

Business Model Slide

Our pitch deck is coming along nicely. Let’s now write a slide on the business model. We already know we are in the B2B space and selling a subscription to our SAAS software. For B2B, the norm is to have 2 plans (or 3) and an Enterprise option.

Let’s use Chat GPT to help us figure out the details.

Business Model Prompt

Please provide the details of 2 tiered pricing plans (Professional, and Premium) and an Enterprise plan for an AI-powered contract management SaaS solution, considering the following features: 

AI-Powered Risk Detection, Intelligent Term Optimization, AI Negotiations Engine, Compliance Monitoring, Collaboration Tools, and Advanced Analytics. 

Include the price, features, limitations, and additional benefits for each plan. 

Here is the result entered in a pricing table:

Market Opportunity Slide

For this slide, I am going to take a bottom-up approach. For each pricing plan, I am going to estimate the number of potential customers and multiply it by the potential revenue for that population. This will give us our Total Addressable Market size.

Market Opportunity Slide Promp

I have a startup offering an AI-powered contract analysis platform called Contract Hive.

It's a subscription-based SAAS startup that helps businesses review and analyze vendor contracts, identify risks, optimize terms, and expedite negotiations with the use of Artificial Intelligence. Contract Hive has 3 plans: Professional at $299/month, Premium at $599/month, and an Enterprise plan with custom pricing.

I am working on a pitch deck and need help with the market opportunity slide. Based on the startup's description and pricing plans, can you help me estimate the potential revenue if we were to capture 100% of the market in each segment, considering market size, growth rate, and trends?

The results are fascinating! I should start this business 🙂 - j/k but not really…

Chat GPT estimates that there are roughly:

• 18.25-22.25 million businesses that would be interested in our professional plan. $3,588 * (18.25-22.25 million) = $65.5-79.8 billion

• 25,000-100,000 interested in our premium plan. $7,188 * (25,000-100,000) = $179.7-718.8 million

• 10,000-40,000 interested in our enterprise plan. $14,376 * (10,000-40,000) = $143.8-575.0 million

Adding it all up gives us a total available market of ≈ $65.8-80.1 billion!

Let’s take this further and figure out the Serviceable Available Market (SAM). Given my background in FinTech, we should focus this startup on servicing FinTech companies only.

Here is the follow-up prompt:

Serviceable Available Market (SAM) Prompt

My background is in FinTech, and I plan to start by addressing this market first. Can you help me estimate the potential revenue from the FinTech sector only?

Here’s the answer:

Go to Market Slide

Now that we have a product solving a problem, we know our target market and our pricing. Let’s work on our target market. Here is the prompt.

Go-to-Market Slide Prompt

I have a startup called Contract Hive, which offers an AI-powered contract analysis platform designed for businesses. The platform, provided as a subscription-based SAAS, aids businesses in reviewing and analyzing vendor contracts, identifying risks, optimizing terms, and expediting negotiations using Artificial Intelligence. Contract Hive has three pricing plans: Professional at $299/month, Premium at $599/month, and an Enterprise plan with custom pricing.

My background is in FinTech, and I plan to target this market initially. As I'm working on a pitch deck, I need help in creating a slide that focuses on the go-to-market strategy specifically for the FinTech sector, based on the information provided about Contract Hive. Can you help me outline the key points for the go-to-market strategy slide targeting the FinTech industry?

The GTM strategy spelled out by Chat GPT is actually quite good to get started:

Traction Slide

Since our startup is in the pre-product stage, we don’t really have live users or customers to share in a traction slide. But perhaps we have contracts under negotiation? or a large email list we can leverage? Let’s add those to our slide.

Traction Slide Prompt

I have a startup offering an AI-powered contract analysis platform called Contract Hive.

It's a subscription-based SAAS startup that helps businesses review and analyze vendor contracts, identify risks, optimize terms, and expedite negotiations with the use of Artificial Intelligence. Contract Hive has 3 plans: Professional at $299/month, Premium at $599/month, and an Enterprise plan with custom pricing.

I am working on a pitch deck and need help with the traction slide. We are pre-launch and pre-product, so we don't have real users yet. We hired a company that helped us survey 1,000 businesses, with 30% expressing a need for a better contract solution. We have 3 companies that signed LOIs, and one large company is interested in white-labeling our product. We expect revenues of $150,000 in 2024.

Here is the response:

Competitive Landscape Slide

Every company and every product has at least a few competitors. Here’s a quick prompt to get a list of competitors in a grid format.

Competitive Landscape Slide Prompt

I have a startup called Contract Hive, which offers an AI-powered contract analysis platform specifically tailored for the FinTech sector. The platform is provided as a subscription-based SAAS with three pricing plans: Professional at $299/month, Premium at $599/month, and an Enterprise plan with custom pricing. 

I am working on a pitch deck and need help creating a competitive analysis slide that compares Contract Hive with real-life competitors in a grid format. 

Can you help me outline a grid-style competitive analysis slide with real companies in the contract analysis market?

I put the results from ChatGPT in a grid:

Team Slide

For the team slide, ChatGPT will need some background about the team that it can use to formulate a relevant summary. Here is what I used:

Team Slide Prompt

Create a team slide based on the information below:

CEO: Hussein Yahfoufi - background in FinTech, technology executive, entrepreneur, co-founder and former CEO of Money Minx, Product Manager at Arta Finance, former CTO roles at eCapital and OneRoof Energy, and co-founder of GPT Hacks.

CMO: Jessica Yahfoufi - marketing strategist, Editor in Chief of Arta Insider, author of 7 children's books with 15,000+ copies sold, Co-founder and CMO of Money Minx, and co-founder of GPT Hacks.

The team slide should highlight the key expertise of the CEO and CMO, emphasizing their experience in FinTech, AI, and marketing and showcase why they are the perfect fit to run Contract Hive.

Here’s the response:

Financial Projections

Since we are an early-stage and pre-product company raising a seed round for projections, we need to be very realistic on what we think is doable. It’s ok to project with a successful raise accounted for.

Financial Projections Prompt

I have a startup called Contract Hive that offers an AI-powered contract analysis platform for the FinTech sector. We have three pricing plans: Professional, Premium, and Enterprise. Our solution saves businesses time and resources by quickly identifying risks and optimizing contract terms. We'll target FinTech companies and use a GTM strategy including networking, events, content marketing, digital marketing, sales, and partnerships. We are in the seed stage and currently raising $1 million in funding. The first year will be spent building the product, and we haven't validated the product-market fit yet. 

Please create a financials slide with three-year projections that account for the seed funding allocation, revenue growth subject to product-market fit validation, and increasing operating expenses.

Here’s are the results:

Ask Slide

We have to close out the deck with an ask. Here is the prompt I used:

Ask Slide Prompt 

I have a startup called Contract Hive that offers an AI-powered contract analysis platform for the FinTech sector. We have three pricing plans: Professional, Premium, and Enterprise. Our solution saves businesses time and resources by quickly identifying risks and optimizing contract terms. We need to build features like AI-Powered Risk Detection, Intelligent Term Optimization, AI Negotiations Engine, Compliance Monitoring, Collaboration Tools, and Advanced Analytics. We'll target FinTech companies and use a GTM strategy including networking, events, content marketing, digital marketing, sales, and partnerships. 

Please create an seed stage investment ask slide with the amount we need to raise and allocation of funds to help us successfully raise capital. 

Here’s what we get:

Contact Information Slide

We are at the end! No need for Chat GPT on this one. Simply put your name and preferred contact method (usually your email).

All done! 🙌

Just like that, with the help of ChatGPT we turned an idea into a pitch deck ready to be shared with investors!

🚀 Ready to launch your dream company? Refer 1 friend to this newsletter using this link, and once they confirm, we'll send you a copy of "Your Startup Copilot: A Guide to ChatGPT" to streamline your journey from idea to launch. Let's make your startup soar! 🚀 

Tip: To make sure you get the book, refer at least two friends so at least one confirms.

🤖 Prompt to try

ChatGPT has been programmed to include an amusing "easter egg" hidden within your startup's pitch deck. Describe the easter egg and how it ties into your startup's theme or mission in a creative and humorous way.

🖼 AI image of the day 

🛠️ AI tool to try

Booth.ai lets you submit images of your products, and it generates an entire photoshoot of your product being used (or worn) in the wild!

🌟 AI fact of the day

In 2018, a team of researchers from the Catalan Institute for Research and Advanced Studies (ICREA) and the University of California, Berkeley, used AI to reconstruct parts of the famous artwork "The Virgin and Child with St. Anne" by the Italian artist Filippo Lippi.

⏮️ Read our previous tip: Generate a unicorn startup idea (more tips)